ATTOLLO Prep
Type: Marketing & Branding
Role(s): Lead Creative
Tools: Adobe Illustrator | Adobe Photoshop | After Effects
Attollo is a nonprofit organization empowering youth through mentorship, academic support, and college preparation. Its mission is to create equitable opportunities and equip students with the tools they need to succeed in college and beyond. Since its founding, Attollo has helped thousands of students realize their potential and achieve their educational goals.
As the Lead Creative, I played a role in shaping the organization’s visual storytelling. I design and produce a range of digital and print materials—including email campaigns, social media graphics, programmatic ads, brochures, and signage—to enhance engagement and amplify Attollo’s impact.
Women’s History Month 2025 Campaign – Attollo Prep
In March, Attollo launched its 2025 Women’s History Month campaign, honoring the strength, leadership, and influence of women past and present. Guided by the national theme, “Moving Forward Together: Women Educating & Inspiring Generations,” the campaign spotlighted women in leadership, celebrated mentorship, and highlighted women-owned businesses in Lancaster. Attollo paid tribute to the women shaping our communities and inspired the next generation of changemakers through striking visuals, interactive social media content, and a signature in-person event.
The campaign’s visual identity is anchored in a dynamic color palette, each shade chosen with intention to reflect the essence of women’s history and progress:
Lavender – A suffrage movement color symbolizing dignity, perseverance, and forward-thinking change. It represents the ongoing fight for women’s rights.
Rose – A soft yet powerful color celebrating femininity, compassion, and community-building. It highlights the ways women uplift one another.
Indigo – A grounding color representing wisdom, education, and legacy. It honors women as educators, mentors, and storytellers, shaping the future.
Coral – A bold, energetic hue evoking strength, warmth, and determination. It reflects the fiery passion of women breaking barriers.
These colors are woven throughout the campaign’s digital and physical assets, reinforcing the message of unity, empowerment, and forward motion.
Color Palette
Tangibles
Tangibles
As part of the WHM’25 campaign, Attollo introduced a series of limited-edition stickers designed to celebrate women’s leadership and collective power. Featuring the campaign’s bold color palette and typography, each sticker includes phrases like “Moving Forward Together,” “Educate. Empower. Inspire.,” and “Women Lead the Way.”
WHM ‘25 Stickers
social Media
Display Prints
Display Prints
Attollo Celebrates Black History Month 2025
At Attollo Prep, Black History Month is a vital opportunity for our community to reflect on the incredible contributions, achievements, and resilience of Black individuals throughout history. It serves as a time to recognize the struggles and triumphs that have shaped the Black community, while also educating students about the ongoing fight for equality and justice. Through various events, discussions, and activities, we honor the legacies of those who have paved the way for social change, and we empower our students to continue raising awareness of the challenges Black people face today. This month not only celebrates Black history but also reinforces the importance of inclusivity, respect, and understanding diverse cultural experiences. At Attollo, we are committed to fostering an environment where students learn to appreciate the richness of all cultures and work together to build a more equitable and just society.
Color Palette
social media
To celebrate Black History Month, Attollo will be featuring Black leaders from the Lancaster community and beyond. Be sure to follow along on our Instagram and LinkedIn to learn more about these inspiring people, and note our intentional usage of different typefaces and colors in our BHM branding.
Display Prints
Display Prints
written in gold Event Marketing - EXTRA GIVE 2024
This marketing campaign was developed for Lancaster, Pennsylvania’s Extra Give—a 24-hour annual giving event that helps nonprofits increase visibility and raise critical funds. Our team created the theme “Written in Gold,” inspired by an original Attollo tradition where students were invited to join the program with their names written in gold on navy envelopes. This symbolic gesture represented honor, pride, and the beginning of a transformative journey. The theme carried that same spirit, capturing the heartfelt appreciation of every student impacted by our work. Each donation helps open life-changing opportunities, including college tours, scholarships, and free SAT prep. I contributed by designing promotional materials and crafting social media content to build momentum and drive engagement leading up to the event. Thanks to our collective efforts, we earned first place and raised over $142,572 in donations that year.
the graphic pack
invitations
New Letter ads
email signage
email signage
Attollo is a nonprofit organization focused on empowering youth through education. By providing mentorship, academic support, and college preparation, Attollo creates equitable pathways for students to thrive in higher education and beyond. Since its inception, the organization has supported thousands of scholars in discovering their potential and reaching their academic goals. As part of the creative team, I had the privilege of documenting scholars’ journeys through photography—from their first steps as Juniors to their final milestones as graduating Seniors. Each moment captured told a story of growth, resilience, and transformation, reflecting the strength and determination that define Attollo’s mission and the future leaders it helps shape.
Attollo scholars moments 2024 - 2025
"I cherished every moment spent with these students, from the laughter and dancing to the studying, presentation building, Rubik’s Cube training, and so much more." -Maliyah
"I cherished every moment spent with these students, from the laughter and dancing to the studying, presentation building, Rubik’s Cube training, and so much more." -Maliyah
"I cherished every moment spent with these students, from the laughter and dancing to the studying, presentation building, Rubik’s Cube training, and so much more." -Maliyah
"I cherished every moment spent with these students, from the laughter and dancing to the studying, presentation building, Rubik’s Cube training, and so much more." -Maliyah
"I cherished every moment spent with these students, from the laughter and dancing to the studying, presentation building, Rubik’s Cube training, and so much more." -Maliyah
"I cherished every moment spent with these students, from the laughter and dancing to the studying, presentation building, Rubik’s Cube training, and so much more." -Maliyah
"I cherished every moment spent with these students, from the laughter and dancing to the studying, presentation building, Rubik’s Cube training, and so much more." -Maliyah
"I cherished every moment spent with these students, from the laughter and dancing to the studying, presentation building, Rubik’s Cube training, and so much more." -Maliyah
"I cherished every moment spent with these students, from the laughter and dancing to the studying, presentation building, Rubik’s Cube training, and so much more." -Maliyah
"I cherished every moment spent with these students, from the laughter and dancing to the studying, presentation building, Rubik’s Cube training, and so much more." -Maliyah
"I cherished every moment spent with these students, from the laughter and dancing to the studying, presentation building, Rubik’s Cube training, and so much more." -Maliyah
"I cherished every moment spent with these students, from the laughter and dancing to the studying, presentation building, Rubik’s Cube training, and so much more." -Maliyah
"I cherished every moment spent with these students, from the laughter and dancing to the studying, presentation building, Rubik’s Cube training, and so much more." -Maliyah
"I cherished every moment spent with these students, from the laughter and dancing to the studying, presentation building, Rubik’s Cube training, and so much more." -Maliyah
"I cherished every moment spent with these students, from the laughter and dancing to the studying, presentation building, Rubik’s Cube training, and so much more." -Maliyah
"I cherished every moment spent with these students, from the laughter and dancing to the studying, presentation building, Rubik’s Cube training, and so much more." -Maliyah
"I cherished every moment spent with these students, from the laughter and dancing to the studying, presentation building, Rubik’s Cube training, and so much more." -Maliyah
"I cherished every moment spent with these students, from the laughter and dancing to the studying, presentation building, Rubik’s Cube training, and so much more." -Maliyah
"I cherished every moment spent with these students, from the laughter and dancing to the studying, presentation building, Rubik’s Cube training, and so much more." -Maliyah
"I cherished every moment spent with these students, from the laughter and dancing to the studying, presentation building, Rubik’s Cube training, and so much more." -Maliyah
"I cherished every moment spent with these students, from the laughter and dancing to the studying, presentation building, Rubik’s Cube training, and so much more." -Maliyah
"I cherished every moment spent with these students, from the laughter and dancing to the studying, presentation building, Rubik’s Cube training, and so much more." -Maliyah